Over the last decade, social media has grown at an explosive pace drawing millions of people on to it. Marketers of all types of products – goods, services, concepts – realize that they just cannot afford to ignore these platforms that are thronged by customers in large numbers every day.
Social media is a low-entry-barrier media that makes it very easy for anyone to get started on it. But the moot question is what to do with it! How to actually use it to make a significant impact for your brand!
Having worked with many clients in diverse sectors to help them achieve their digital marketing goals social media marketing, Mercury is your top choice for the job.
What works for a young FMCG brand just doesn’t work for an industrial products company. We not only understand social media but also understand markets, brands and users. Given your business and its unique context, we help you answer some fundamental and critical questions for you to get the best out of this media:
While Facebook has over a billion users – audience for all kinds of products and services – it also has many million pages vying for their attention. Facebook is surely an attractive marketing platform but it’s equally challenging.
As a Facebook marketing agency, Mercury helps you device a customized engagement strategy. We also create relevant & engaging content (text, visual and audio-visual), help ideate on offline activities for integration with social media and disseminate content & manage the business page to generate high visibility.
Mercury is also a specialized Facebook advertising agency and takes up planning, targeting and executing facebook ad campaigns for promotion of pages and specific posts.
Hash-tag (#) has emerged as a powerful social media tool, especially on Twitter, for users to isolate the specific subject of interest to them. For marketers, the hashtag presents a good means to take their content to their target audience who might be spread across numerous pre-defined groups.
Mercury plans and executes hashtag campaigns to assist clients viral interesting content and reach out to a large number of people who are eager to consume such content. We also plan small and engaging contests and make them viral using hashtags. These help in generating high brand visibility and increasing traffic to your website.